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How to navigate the new digital landscape

It’s 2021 and trade shows are still on hiatus. How can you adapt to the new digital landscape to reach architects, create business opportunities and sell building products?

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How to navigate the new digital landscape | BIMobject
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What can we expect in the new normal?


The construction industry is one of the most important in the world. It makes up 13% of global GDP and is critical to the well-being of millions in both the developing and developed world.

Before COVID-19 the industry worried about innovation, energy efficiency, and climate change.
The European Commission has long had the focus of making the construction sector more competitive, resource-efficient, and much more sustainable.

These challenges have not disappeared, but they have been shoved aside by the huge crisis which we can’t ignore: the COVID-19 pandemic. It has forced us to change how we interact with each other.

So, we have to ask ourselves;
What is the new normal?

How to reach architects without trade shows | BIMobject

How to reach architects without trade shows

COVID-19 changed everything and the world has leapfrogged into the digital space to create the new normal. What does this mean for you?

Get insights from 2,568 architects and engineers in Trade shows are cancelled: How to reach architects without trade shows.

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