With over 35 years in the industry, Bandalux has become a trusted name in technical curtains and blinds, known for its dedication to innovation, sustainability, and top-quality service. However, as technology advances, staying relevant means evolving to meet the needs of today’s architects and designers.
As digital tools began transforming the planning and design processes, Bandalux faced a pivotal challenge: how to remain relevant in a fast-evolving industry and continue meeting the changing needs of architects and designers. They needed to adapt quickly to ensure their products were accessible, easy to integrate into digital workflows, and supportive of design needs.
In response to the evolving landscape, Bandalux set a clear goal: to position itself as a thought leader in the industry by embracing digital innovation. They aimed to develop valuable tools that would not only simplify the design process for architects and designers but also foster strong, trusting relationships.
Understanding the power of BIM, Bandalux developed BIM objects in both Revit and Archicad. This step allows professionals to easily integrate Bandalux products into their projects, evolving as the project progresses and increasing the likelihood that Bandalux products are specified for final installation.
To ensure these digital tools are truly top-quality, Bandalux involved multiple departments, such as Product, R&D, and Sales, in developing their BIM objects. The result is a set of highly functional products that respond to real market needs, helping designers bring their ideas to life with ease and reliability.
When Bandalux joined the BIMobject marketplace, they found more than just a platform—they discovered a powerful tool to amplify their presence in the digital world of architecture and design. BIMobject became a natural extension of Bandalux’s commitment to staying close to their audience.
By tapping into Email Campaigns, they found a way to build ongoing, targeted conversations with architects and designers around the world. Now, Bandalux could reach the right people with messages tailored to their specific interests, whether announcing a new product, sharing an upcoming trade show, or promoting their latest innovations. Through BIMobject’s Promoted Products, Bandalux further strengthened its visibility, finding an innovative way to ensure its products reached new audiences and stayed top-of-mind.
What started as a journey to offer digital tools transformed into a thriving strategy to reach, engage, and build loyalty among architects and designers, who now turn to Bandalux for quality and consistency in their projects.
Since using Email Campaigns, Bandalux has achieved open rates that have exceed 50% in some cases. They've found in this tool a powerful way to stay connected with targeted user groups and keep their audience engaged.
By using Promoted Products, Bandalux has increased its downloads by an average of 246% and product page views by 494%. This tool has become a key factor in helping Bandalux reach more architects and designers, enhancing product engagement and visibility.
“By offering architects high-quality objects, we increase the probability that our products are installed in building projects. Thanks to BIMobject, we reach more architects and interior designers seeking practical product information for their designs.”
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